Green Story Blog

Discover the importance of aligning product and company footprints in the fashion industry to achieve true sustainability. Understand the disconnect between these two approaches, the unintended consequences of misalignment, and why integrating both footprints is crucial for reducing environmental impact, complying with regulations, and building consumer trust. Explore the path to creating a holistic sustainability strategy that drives meaningful change and competitive advantage.

Explore why supply chain data management is crucial for the future of fashion sustainability. Learn how brands can use data to build transparency, meet regulatory requirements, mitigate risks, and drive growth. Discover Green Story's approach to data management and our partnership with Sapphire Mills, showcasing how effective data strategies empower informed decisions and strengthen trust.

Discover how fashion brands can leverage granular data to drive business strategy, enhance sustainability credentials, and achieve meaningful outcomes. Learn how tools like Life Cycle Assessments (LCAs) and data-driven insights can help validate claims, identify hot spots, improve ESG reporting, and implement effective offsetting strategies.

Discover how digital passports are transforming transparency in the fashion industry. Learn how these innovative tools provide in-depth sustainability data, enhance consumer trust, support regulatory compliance, and promote circular economy models. See how Green Story helps brands implement digital passports to build a competitive advantage.

Discover how fashion brands can gain a competitive edge with product-level footprints. Learn how tools like Life Cycle Assessment (LCA) and Digital Product Passports (DPP) enhance transparency, build consumer trust, meet regulatory requirements, and drive innovation. Unlock the full potential of sustainability data with Green Story's platform.

Discover why Life Cycle Assessment (LCA) is essential for fashion sustainability. Learn how LCA helps brands measure their environmental impact, enhance credibility, ensure regulatory compliance, reduce costs, and drive sustainable product development. Explore how Green Story empowers fashion brands to leverage LCA for strategic growth and market differentiation.

Explore the hidden impacts of fashion on the environment, the rise of greenwashing in the industry, and how consumers can distinguish genuine sustainability efforts from deceptive practices. Discover the role of certifications, innovations in sustainable materials, advancements in recycling technologies, and collaborative efforts shaping a more sustainable future for fashion.

A wide variety of sustainability standards and certifications exist in the fashion industry. What are the most sought-after standards and certifications in sustainable fashion?

Green claims should be easy to understand, credible and verifiable. We sat down with Lavinia Muth, a sustainability expert or provocateur to talk about carbon neutrality, sustainability reporting and communication.

Greenwashing should be a must-not-have in fashion companies’ marketing strategies as it undermines their credibility, their sustainability efforts and overall, their profits.

There is a fine line between promoting sustainability and greenwashing, especially when it comes to fashion.

Learn how fashion brands can enhance their offsetting strategies using Life Cycle Assessment (LCA). Discover the benefits of granular data for product-level offsetting, fostering community development, and achieving meaningful sustainability impact. Explore how Green Story's tools empower brands to make offsetting efforts more targeted, credible, and effective.

What is a carbon offset? Why should we use carbon offsets? How are offset projects regulated? In this blog, you'll learn everything about carbon offsets.

Get to grips with the need-to-know information on carbon offsetting and explore how Simplizero Ecommerce help brands understand their environmental impact.

Green claims should be easy to understand, credible and verifiable. We sat down with Lavinia Muth, a sustainability expert or provocateur to talk about carbon neutrality, sustainability reporting and communication.

If done properly, carbon offsetting can be an effective component of decarbonisation strategies to help fashion brands reach their net zero targets.

How can the fashion industry decarbonise the supply chain? What role do carbon offsets play in brands' journey to net-zero? Read more on this in our blog.

Discover how BAYO, a Filipino fashion brand, partnered with Green Story to offset over 55,000 kg of CO2 emissions, supporting global projects like the Burgos Wind Farm in the Philippines. Learn how they are taking meaningful steps toward carbon neutrality while empowering local communities and promoting sustainability.

AGI Denim partnered with Green Story to showcase sustainability and transparency at the Kingpins Show using Digital Product Passports. By providing detailed environmental impact data via QR codes, AGI Denim enhanced customer engagement and positioned itself as a leader in responsible denim manufacturing.

In Part 2 of our series on aligning product and company footprints in fashion, we explore actionable strategies to create a holistic sustainability approach. Discover how Life Cycle Assessment (LCA), cross-functional collaboration, and integrated data systems can help fashion brands reduce environmental impact, drive innovation, and meet regulatory demands. Learn how aligning product development with corporate sustainability goals leads to a unified and impactful strategy for the future of fashion.

Explore why supply chain data management is crucial for the future of fashion sustainability. Learn how brands can use data to build transparency, meet regulatory requirements, mitigate risks, and drive growth. Discover Green Story's approach to data management and our partnership with Sapphire Mills, showcasing how effective data strategies empower informed decisions and strengthen trust.

Time for Round 3 of our #fabricFaceoff. Tencel and Bamboo are already in the semi finals after beating linen and rPET.

Discover how Green Story's accreditation by the Sustainable Apparel Coalition as a verifier body for the Higg Index Facility Environmental Module (FEM) is helping fashion brands achieve their sustainability goals.

In Part 2 of our series on aligning product and company footprints in fashion, we explore actionable strategies to create a holistic sustainability approach. Discover how Life Cycle Assessment (LCA), cross-functional collaboration, and integrated data systems can help fashion brands reduce environmental impact, drive innovation, and meet regulatory demands. Learn how aligning product development with corporate sustainability goals leads to a unified and impactful strategy for the future of fashion.

Explore why supply chain data management is crucial for the future of fashion sustainability. Learn how brands can use data to build transparency, meet regulatory requirements, mitigate risks, and drive growth. Discover Green Story's approach to data management and our partnership with Sapphire Mills, showcasing how effective data strategies empower informed decisions and strengthen trust.

Time for Round 3 of our #fabricFaceoff. Tencel and Bamboo are already in the semi finals after beating linen and rPET.

Discover how Green Story's accreditation by the Sustainable Apparel Coalition as a verifier body for the Higg Index Facility Environmental Module (FEM) is helping fashion brands achieve their sustainability goals.